持もちネタ

noun

trademark gag; signature routine

Used for a comedian's well-known joke, story, or performance piece that they are associated with. Often implies a personal staple that audiences expect.

See also: ネタ

• あの芸げい人にんは、いつも同おなじ持もちネタで笑わらいを取とる。

  That comedian always gets laughs with the same trademark gag.

• 彼かれの持もちネタは、電でん車しゃのアナウンスのモノマネだ。

  His signature routine is an impression of train announcements.