二八にっぱち

noun

February and August; slow business months

Refers to the two months when business activity traditionally slows down in Japan, especially in retail and service industries. Often used in economic or business contexts.

• 二八にっぱちは小こ売うり業ぎょうにとって厳きびしい時じ期きだ。

  February and August are tough periods for the retail industry.

• 今年ことしの二八にっぱちは例れい年ねんより売うり上あげが落おち込こんだ。

  This year's February and August saw a bigger drop in sales than usual.