the more one looks, the more...
A set expression meaning that as you continue looking at something, a certain quality or impression becomes stronger. Often followed by an adjective or descriptive phrase.
The more I look at this painting, the more beautiful it seems.
The more I look at his face, the more I feel like I've met him somewhere before.
Standard kanji-kana mixed spelling.
Variant using the kanji 程 for ほど.
A fixed expression formed from the conditional ～ば form of 見る (見れば) followed by the dictionary form 見る and the particle ほど, literally 'if look, to the extent of looking'. It follows the common Japanese pattern 'XばXほど' meaning 'the more X, the more...'.