noun
red letter style; cutesy fashion style
Refers to a style of women's fashion popularized by magazines whose cover titles are printed in red or pink, emphasizing a cute, girly look. Often contrasted with 青文字系 (blue letter style), which is more individualistic and less mainstream.
See also: 青文字系
赤文字系の雑誌には、CanCamやViViなどがある。
Magazines in the red letter style include CanCam and ViVi.
彼女は赤文字系のファッションが好きで、いつもフリルやリボンを取り入れている。
She likes red letter style fashion and always incorporates frills and ribbons.
青文字系 refers to a more edgy, individualistic fashion style associated with magazines whose cover titles are in blue, in contrast to the mainstream, cutesy 赤文字系.
From 赤 (red) + 文字 (letter) + 系 (style/type), referring to the red or pink cover titles of fashion magazines that popularized this style.