noun, noun which may take the genitive case particle 'no'
click and mortar; bricks and clicks
Business model combining online operations (click) with physical stores (mortar). Often used attributively with の.
その会社はクリックアンドモルタルの戦略をとっている。
The company is adopting a click-and-mortar strategy.
クリックアンドモルタル型のビジネスが増えている。
Click-and-mortar businesses are increasing.
Loanword from English 'click and mortar', a blend of 'click' (online) and 'brick and mortar' (physical stores).