美び魔ま女じょ

noun

middle-aged woman who looks very young for her age (as if by magic); beautiful witch (literal)

A media-coined term popularized by women's magazines; often used admiringly for women in their 40s or older who maintain youthful looks. The literal meaning 'beautiful witch' is secondary and mainly used in wordplay or fantasy contexts.

• 彼かの女じょは40代だいだけど、美び魔ま女じょと呼よばれている。

  She's in her 40s, but she's called a 'bimajo' (a woman who looks magically young).

• 雑ざっ誌しで美び魔ま女じょ特とく集しゅうをよく見みかける。

  I often see special features on 'bimajo' in magazines.