noun
well-chosen gifts with a positive message
Wasei-eigo term for gifts selected to convey a specific feeling or message, such as gratitude or encouragement. Often used in marketing or personal gift-giving contexts.
wasei-eigo (Japanese-coined English), from communications goods
母の日にコミュニケーショングッズを贈るのが流行っている。
Giving well-chosen gifts with a message for Mother's Day is popular.
この店では、気持ちを伝えるコミュニケーショングッズを多数取り扱っています。
This shop carries many communication goods that help convey your feelings.