soft aspects; intangible side
Refers to non-physical, human or informational elements (personnel, skills, data) in contrast to hardware or physical infrastructure. Often used in business or IT contexts alongside ハード面.
See also: ハード面
When introducing a system, it's important to prepare not only the hardware side but also the soft aspects.
I'm in charge of the intangible side of this project.
Compound of ソフト (from English 'soft') and 面 ('side, aspect').