noun
store credit card; house card
A credit card issued by a specific store or business, often usable only at that store or its affiliates. Wasei-eigo from English 'house card'.
wasei-eigo (Japanese-coined English), from house card
このデパートのハウスカードを作ると、いつでも5%引きになります。
If you get this department store's house card, you'll always get a 5% discount.
ハウスカードの年会費は無料のことが多い。
Annual fees for store credit cards are often free.