noun
business development; starting up and growing a business
Wasei-eigo term referring to the process of launching and developing a business, often involving planning, strategy, and execution.
wasei-eigo (Japanese-coined English), from business produce
彼はビジネスプロデュースの経験が豊富だ。
He has extensive experience in business development.
スタートアップのビジネスプロデュースを支援する会社が増えている。
More companies are supporting the business development of startups.
Wasei-eigo from English 'business' and 'produce', likely modeled on 'business development' or 'business production'.