also: メーカオプション
noun
factory-installed option; factory option
Refers to optional equipment or features installed at the factory, especially for cars, electronics, or appliances. Wasei-eigo from 'maker option'.
wasei-eigo (Japanese-coined English), from maker option
この車はメーカーオプションでサンルーフが付いています。
This car has a sunroof as a factory-installed option.
メーカーオプションのナビは高いけど、後付けよりきれいに収まる。
The factory navigation option is expensive, but it fits more neatly than an aftermarket one.