also: ラウンチ · ロンチ
noun, noun or participle which takes 'suru', transitive verb
Borrowed from English 'launch'. Used primarily in business, tech, and marketing for the release or introduction of a new product, service, or campaign. Often used with する as a transitive verb.
新製品を来月ローンチする予定です。
We plan to launch the new product next month.
アプリのローンチ日が決まりました
The launch date for the app has been decided.