noun
price reduction rate; discount rate
Used in business and economic contexts to refer to the percentage by which a price is reduced.
この商品の低価率は20%です。
The price reduction rate for this product is 20%.
低価率が高いほど、消費者にとって魅力的だ。
The higher the discount rate, the more attractive it is for consumers.
Compound of 低 (low), 価 (price), and 率 (rate).