sound logo; sonic logo; audio logo; audio mnemonic
A short distinctive sound or jingle used for branding, similar to a visual logo. Common in advertising and broadcasting.
この企業のサウンドロゴはすぐに覚えられる。
This company's sound logo is instantly memorable.
ラジオ番組の冒頭でサウンドロゴが流れる。
The sound logo plays at the beginning of the radio program.
Variant with interpunct, sometimes used for clarity.
Loanword from English 'sound logo'.