ステルスマーケティング

noun

stealth marketing

A marketing technique where consumers are unaware they are being advertised to; often used in social media and product placement.

• ステルスマーケティングは、消しょう費ひ者しゃに気きづかれないように行おこなわれる宣せん伝でん手しゅ法ほうだ。

  Stealth marketing is a promotional method carried out without consumers noticing.