also: ノベルティーグッズ
noun
novelty goods; promotional merchandise
Refers to small, often free items given away for advertising or as souvenirs, such as keychains, stickers, or pens with company logos.
イベントでノベルティグッズをもらった。
I received some novelty goods at the event.
このノベルティグッズは非売品です。
These promotional items are not for sale.
Wasei-eigo (Japanese-made English) from 'novelty' + 'goods'. The term is used in Japanese to mean promotional merchandise, which is a narrower sense than the English 'novelty goods'.