unique visitor
Computing term for a distinct individual visiting a website within a given period, often used in web analytics. Compare ユニークユーザー, which may refer to a registered user rather than a visitor.
See also: ユニークユーザー
The number of unique visitors last month exceeded 100,000.
This metric distinguishes between unique visitors and page views.
Variant with a middle dot; less common but seen in some technical contexts.
Loanword from English 'unique visitor'.