古ふる川かわに水みず絶たえず

expression

a strong foundation withstands any storm

Proverb meaning that something with a solid base or long history will not easily fail or run dry. Literally 'an old river never runs out of water'.

• 老舗しにせの味あじは古ふる川かわに水みず絶たえず、今いまも多おおくの人ひとに愛あいされている。

  The taste of the long-established shop, like an old river that never runs dry, is still loved by many today.