ほら
ほ
ら
Meanings
1
usually written using kana alone
Refers to exaggerated stories or self-praise. Often used in the phrase ほらを吹く (to boast/tell tall tales).
He's always bragging.
That story is probably just a tall tale.
2
conch; trumpet shell
usually written using kana aloneabbreviation
Abbreviation of 法螺貝 (ほらがい). Refers to the shell itself, especially the Triton's trumpet. This is the original meaning but now rare outside of specific contexts.
See also: ほら貝
法螺貝 is sometimes abbreviated to ほら.