earnest apology; profuse apology
A sincere, heartfelt apology, often involving repeated bowing or deep regret. Similar to 平謝り (ひらあやまり), but 直謝り emphasizes directness and earnestness.
See also: 平謝り
He made a mistake and apologized profusely to his boss.
The store manager had no choice but to offer a heartfelt apology for the customer complaint.
Kanji spelling using 直 for 'direct/earnest' and 謝り for 'apology'.
Mixed kana-kanji spelling; ひた is written in kana, which may emphasize the adverbial nuance.
Compound of 直 (ひた, 'direct, earnest') + 謝り (あやまり, 'apology'). The prefix ひた is related to 直 (じか) and conveys a sense of directness or intensity.