顧こ客きゃくニーズ

noun

customer needs

Business term for what customers require or desire; often used in marketing and product development contexts.

• 新しん商しょう品ひんの開かい発はつには、顧こ客きゃくニーズの調ちょう査さが欠かかせない。

  Research on customer needs is essential for developing new products.