Translation guide
The activities and strategies used to increase sales of a product or service, such as advertising, discounts, and special offers.
sales promotion (general term)
Often abbreviated as 販促 (はんそく) in business.
Referring to the overall concept of promoting sales through various marketing efforts.
The standard business term for 'sales promotion'. Often abbreviated as 販促 (はんそく) in business contexts.
We will run a sales promotion campaign for the new product.
Abbreviation of 販売促進, commonly used in business settings.
We created promotional goods.
Loanword from English, used in marketing contexts.
Plan a sales promotion.
A time-limited event or campaign designed to boost sales, such as a sale or special offer.
Commonly used for promotional campaigns, sales events, or special offers.
We are running a beer sales promotion campaign this month.
Refers to a sale event, often with discounts. Not exactly 'sales promotion' but often used in similar contexts.
Physical items used to promote a product, such as samples, flyers, or novelty items.
In Japanese business contexts, 販売促進 is frequently shortened to 販促 (はんそく). You'll see this in compound words like 販促費 (promotional expenses) or 販促部 (sales promotion department).
The summer sale starts.
ノベルティとしてボールペンを用意しました。
We prepared ballpoint pens as promotional giveaways.