キャンペーン
Meanings
1
sales promotion; advertising campaign; promotional campaign
Used for a planned marketing or sales push, often limited by season, product, discount, or brand message.
The spring discount campaign starts today.
They are running a campaign for the new product on social media.
3
military campaign
Military-history use for a connected series of operations; in ordinary Japanese, 作戦 or 遠征 may be more natural depending on context.
In a military history book, that operation was called the "North Africa Campaign."
Usage patterns
- 〈物〉のキャンペーンを行うto carry out a promotional campaign for something
They are running a campaign for the new product.
- キャンペーンを展開するto roll out or develop a campaign
They rolled out a large-scale campaign before the election.
- キャンペーンを打つto launch a campaign
The company launched a large-scale campaign.
- キャンペーンに参加するto take part in a campaign
Many students took part in the fundraising campaign.
- キャンペーンが始まる/終わるfor a campaign to start or end
The summer campaign starts next month.