Translation guide
The specific group of people that a product, message, or content is intended for. In Japanese, this concept is expressed through various terms depending on context, such as marketing, media, or general communication.
The intended consumers or users of a product, service, or advertisement.
Commonly used in marketing contexts to refer to a target demographic or segment. '層' means 'layer' or 'stratum', emphasizing a group.
The target audience for this product is women in their 20s.
Literally 'target person/people'. Used in surveys, research, or formal business settings.
The target audience for the survey is people aged 18 and over.
Specifically 'customer segment' or 'clientele'. Used when referring to existing or potential customers.
The new service is targeting a young customer base.
The intended viewers, readers, or listeners of a piece of content.
Used for TV programs, videos, or broadcasts. '視聴者' means 'viewer'.
The target audience for this program is children.
Specifically for publications, meaning 'readership' or 'target reader group'.
A loanword from English, often used in casual or business contexts to mean 'target' in general, including audience. Can be combined with other words.
Any group of people intended to receive a message or be affected by something.
A versatile word meaning 'target', 'object', or 'subject'. Can be used for people or things. Often combined with other nouns.
The target audience of this campaign is all generations.
A more explicit phrase meaning 'the people who are the target'. Formal and clear.
The target audience of this magazine is mainly men in their 30s.
The target of this advertisement is young people.
The target audience for this system is low-income individuals.