beguile, cajole
謆 centers on using words to manipulate someone gently: beguiling or cajoling, often with a sense of coaxing or sweet-talking.
謆 combines 言 (speech) with 扇 (fan), suggesting speech that fans or stirs emotions to beguile or cajole. The exact historical development is uncertain, but the phono-semantic structure with 扇 contributing sound and meaning is plausible.
Words (言) that fan (扇) someone's feelings, like a gentle breeze coaxing them to do something: beguiling or cajoling.
For セン, imagine a smooth-talking salesperson using a fan to send (セン) persuasive words your way, beguiling you into buying.