キャッチコピー

noun

slogan; catchphrase; tagline

A short, memorable phrase used in advertising or promotion. Wasei-eigo from 'catch copy'; not used in English with this meaning.

wasei-eigo (Japanese-coined English), from catch copy

• この商しょう品ひんのキャッチコピーはとても印いん象しょう的てきだ。

  The slogan for this product is very striking.

• 新あたらしい