noun
Business term referring to how well a product is selling or the level of demand. Often used in contexts like 売れ足がいい (selling well) or 売れ足が悪い (selling poorly).
新商品の売れ足は好調だ。
Sales of the new product are strong.
この時期は暖房器具の売れ足が伸びる。
Demand for heating appliances increases at this time of year.