noun
traditional Koshōgatsu ceremony where a newly-wed wife is hit on the rump with a sacred pole to ensure fertility
Historical folk custom associated with 小正月 (Little New Year). The ceremony involves a 祝い棒 (sacred pole) and is intended to promote fertility.
嫁叩きは、小正月に行われた古い風習の一つです。
Yometataki is one of the old customs performed during Little New Year.
地域によっては、嫁叩きの際に使う祝い棒に特別な飾りを付けました。
In some regions, special decorations were attached to the sacred pole used in yometataki.
The festival period (around January 15th) during which 嫁叩き and other folk events take place.
The sacred wooden pole used in the 嫁叩き ceremony to strike the bride.
Compound of 嫁 (yome, 'bride') and 叩き (tataki, 'hitting'). The exact historical origin is uncertain, but it is a folk practice tied to fertility rites during 小正月.