expression, noun
feast for the eyes; visual delight
Idiomatic expression comparing a beautiful or impressive sight to the celebratory atmosphere of New Year's. Often used when seeing something exceptionally pleasing or rare.
美術館で名画をたくさん見て、目の正月だった。
Seeing so many famous paintings at the museum was a feast for the eyes.
彼女の着物姿はまさに目の正月だ。
Her appearance in a kimono is truly a sight as pleasing as the New Year.