触ふれ込こみ

noun

professing to be; passing oneself off as

Often used when someone claims a status, identity, or quality that is exaggerated or not entirely true. Common in phrases like ～という触れ込みで.

• 彼かれは専せん門もん家かという触ふれ込こみで現あらわれたが、実じっ際さいは素人しろうとだった。

  He showed up professing to be an expert, but he was actually an amateur.

• その店みせは最さい高こう級きゅうの食しょく材ざいを使つかっているという触ふれ込こみだが、味あじは普ふ通つうだ。

  The shop claims to use the finest ingredients, but the taste is ordinary.