noun
Generation Z; Gen Z
Refers to the demographic cohort born roughly from the mid-to-late 1990s to the early 2010s, following Millennials.
Ｚ世代の消費行動は、他の世代と大きく異なる。
The consumer behavior of Generation Z differs greatly from that of other generations.
最近のマーケティングはＺ世代
Recent marketing targets Generation Z.