お題目
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Meanings
1
Nichiren chant; daimoku
Polite term for the Nichiren Buddhist chant 'Namu Myōhō Renge Kyō'. Used in religious contexts.
We chant the daimoku during the morning service.
2
empty slogan; mere lip service
Derogatory term for a slogan or principle that is repeated without real substance, likened to a mindless chant.
What he says is ultimately just an empty slogan.