gyaru-moji; stylized texting script used by young women
A playful, decorative writing style that replaces standard kana and kanji with lookalike symbols, Greek letters, and other characters. Strongly associated with early 2000s Japanese gal subculture and mobile phone texting.
Gyaru-moji is a writing style that was popular among young women.
My friend's text was in gyaru-moji, and I couldn't read it at first.
Compound of ギャル (gyaru, 'gal', from English 'gal') and 文字 (moji, 'characters'). The term emerged in the early 2000s alongside Japanese gal subculture and mobile phone texting.