トレードマーク
Meanings
1
Refers to a legally registered trademark or a distinctive characteristic of a person or thing. The legal term 商標 (しょうひょう) is more precise for registered trademarks.
See also: 商標 (しょうひょう)
This logo is our company's trademark.
His trademark is always wearing a red hat.
Usage patterns
- 〈物〉が〈人〉のトレードマークだfor something to be someone's signature trait
The red hat is his trademark.
- 〈物〉をトレードマークにするto make something one's signature feature
She has made her long hair her trademark.
- トレードマークを登録するto register a trademark
The company registered the new logo as its trademark.