white box; non-brand PC
Computing term for a generic, unbranded personal computer, often built from standard components. Compare with ショップブランド (shop-brand PC).
See also: ショップブランド
White-box PCs can often be bought more cheaply than products from major manufacturers.
Variant with interpunct; less common in running text.
Borrowed from English 'white box', referring to a generic product in a plain white box without brand markings.