マスコット (masukotto) Japanese meaning: mascot | KotomoraThis team's mascot is a bear.
The event's mascot character became popular.
Usage patterns
〈物〉のマスコットになるto become the mascot of something (a team, event, etc.)
This bear became the mascot of the tournament.
マスコットとして人気を集めるto gain popularity as a mascot
That character is gaining popularity as a mascot.