noun
domestic demand
Economic term for demand within a country, as opposed to demand from overseas markets. Common in news and business writing, especially in phrases such as 内需拡大 and 内需主導.
政府は内需を刺激する政策を打ち出した。
The government announced policies to stimulate domestic demand.
輸出が伸び悩む中、内需が景気を支えている。
With exports sluggish, domestic demand is supporting the economy.
A more explicit expression meaning domestic demand; 内需 is the compact news and economics term.
Sino-Japanese compound: 内 means 'inside' or 'domestic,' and 需 is associated with 'demand' or 'need.' Together they mean demand within a country.