looks in a photo; photo face
Refers to how a person appears in photographs, often implying a difference from their real-life appearance or a specific photogenic quality.
She looks good in photos.
実物より写真顔のほうがかっこいいね。
He looks cooler in photos than in real life, doesn't he?
Compound of 写真 (photograph) and 顔 (face). The exact origin is uncertain, but it likely emerged in modern Japanese to describe one's facial appearance in photos.