expression, ichidan verb
plummet; hit rock bottom; go down the drain
Idiomatic expression for a sharp decline in reputation, power, influence, or status. Often used when something once highly regarded falls into disgrace or ruin.
あの政治家の評判はスキャンダルで地に落ちた。
That politician's reputation plummeted because of the scandal.
会社の信用が地に落ちてしまった。
The company's credibility has gone down the drain.