visual culture; screen image culture
Refers to the cultural aspects of visual media, including film, television, video, and digital imagery. Often used in academic or critical contexts.
At this university, you can study visual culture.
The development of screen image culture has had a major impact on society.
Compound of 映像 (image, video) and 文化 (culture). The exact historical derivation is uncertain, but the term likely emerged in the 20th century with the rise of film and television.