noun
local specialty; regional product
Refers to a product or food item that is characteristic of a particular region and often sold as a souvenir.
この地域の特産品はリンゴです。
The local specialty of this region is apples.
旅行先で特産品を買うのが好きだ。
I like buying local specialties when I travel.
お土産 is a souvenir or gift brought back from a trip, which may or may not be a local specialty. 特産品 emphasizes the product's regional origin.
Compound of 特 (special) + 産 (produce) + 品 (product).