珍ちん呼こ運うん動どう

noun

campaign to replace bōsōzoku-related terms with less cool-sounding alternatives

A specific social campaign, often associated with efforts to rebrand bōsōzoku (motorcycle gangs) with less glamorous terms, e.g., 暴走族 → 珍走団. The term itself is a coined compound and may be encountered in news or commentary about youth subcultures.

See also: 暴走族

• 警けい察さつは珍ちん呼こ運うん動どうの一いっ環かんとして、暴ぼう走そう族ぞくを「珍ちん走そう団だん」と呼よぶように促うながした。

  As part of the campaign to replace bōsōzoku-related terms, the police encouraged people to call them 'chinsōdan' instead.