folk literature; local literature
Refers to literary works that depict the customs, life, and landscape of a particular region, often written by authors from that area.
He is known for his research on folk literature.
This novel is a representative work of Tohoku regional literature.
民俗学 is the academic study of folklore and folk customs, while 郷土文学 refers specifically to literary works rooted in a local region.
Compound of 郷土 (きょうど, 'native place, hometown') and 文学 (ぶんがく, 'literature').