集しゅう客きゃく力りょく

noun

customer-drawing power; ability to attract customers

Often used in business and marketing contexts to describe a store, event, or product's power to bring in customers.

• この店みせの集しゅう客きゃく力りょくは、駅えき前まえという立りっ地ちのおかげだ。

  This store's ability to attract customers is thanks to its location in front of the station.

• 新しん商しょう品ひんの集しゅう客きゃく力りょくを見み込こんで、大だい々だい的てきなキャンペーンを打うった。

  Expecting the new product's customer-drawing power, they launched a large-scale campaign.