価か格かく弾だん力りょく性せい

noun

price elasticity

Economics term for the responsiveness of quantity demanded or supplied to a change in price.

• 価か格かく弾だん力りょく性せいが高たかい商しょう品ひんは、値ね下さげすると売うり上あげが大おおきく伸のびる。

  For products with high price elasticity, sales increase significantly when the price is lowered.