noun
marketability; saleability
Refers to the quality of being suitable for sale or having commercial appeal. Used in business and marketing contexts.
この新製品は商品性が高いと評価された。
This new product was evaluated as having high marketability.
デザインよりも商品性を
Some companies prioritize marketability over design.
販売可能性 is a more literal term for 'sellability', often used in feasibility studies, whereas 商品性 is a standard business term for product appeal.
Compound of 商品 (shōhin, 'product') and 性 (sei, 'nature, quality'), meaning 'product quality' or 'marketability'.