noun
backlink; incoming link
Internet term for a link from another website pointing to one's own site. Often used in SEO contexts. Compare with バックリンク, which is the same concept from the perspective of the linking site.
See also: バックリンク
このサイトは多くの被リンクを集めている。
This site has gathered many backlinks.
被リンクの質が検索順位に影
The quality of backlinks affects search rankings.