charismatic shop assistant; star salesperson
Refers to a retail worker who attracts customers through personal charm, style, or expertise, often becoming a minor celebrity or influencer within their store or brand.
Many customers go out of their way to visit that store just to meet the charismatic shop assistant.
She is a charismatic shop assistant popular on social media.
Compound of カリスマ (from English 'charisma', ultimately from Greek kharisma) and 店員 (shop assistant).