also: ゴールデン・アワー
prime time television
Wasei-eigo (Japanese-made English) for the peak evening television viewing hours, roughly equivalent to 'prime time' in English broadcasting.
wasei-eigo (Japanese-coined English), from golden hour
Programs broadcast during prime time get high ratings.
That drama moved to a prime time slot.
That program is broadcast during prime time.
Prime-time programs get high ratings.