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パブリシティー (paburishitii) Japanese meaning | Kotomora

パブリシティー

also: ぱぶりしてぃ

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Common word›Freq.FrequencyTop 100,000

Meanings

1

publicity; public exposure; promotional attention

Used mainly in business, media, and public-relations contexts for publicity or public attention gained for a product, company, event, or person.

新しん商しょう品ひんのパブリシティー活かつ動どうを担たん当とうしている。

I am in charge of publicity activities for the new product.

その記き事じは会かい社しゃにとってよいパブリシティーになった。

That article turned out to be good publicity for the company.

Usage patterns

〈物もの〉のパブリシティーを行おこなうto carry out publicity for something
新しん製せい品ひんのパブリシティーを行おこなうことになった。
We decided to carry out publicity for the new product.
〈物もの〉のパブリシティー効こう果かthe publicity effect of something
そのイベントのパブリシティー効こう果かは予よ想そう以い上じょうだった。
The publicity effect of the event exceeded expectations.
パブリシティーを高たかめるto increase publicity
メディア露ろ出しゅつを増ふやして会かい社しゃのパブリシティーを高たかめた。
They increased the company's publicity by boosting media exposure.

Related words

広こう報ほうN1
広報 is the broader, more official term for public relations or information dissemination, while パブリシティー is the trendier, media/PR-jargon word for the publicity or attention gained.
宣せん伝でんN3
宣伝 covers promotion or advertising in a broad, everyday sense, whereas パブリシティー specifically means the public exposure or attention a product or person receives.
広こう告こくN3
広告 refers to an advertisement itself, usually paid, while パブリシティー is about the resulting publicity or public attention rather than the ad content.

Written forms

パブリシティーUsage4%
Katakana form with the long-vowel mark; this is the prioritized spelling.
パブリシティUsage96%
Shorter katakana variant without the final long-vowel mark; usable as a spelling variant.

Etymology

A katakana business and media term corresponding to the English word “publicity”; no detailed language-of-origin information is specified.